Trademark Insights -05 March 2026

A trademark may face objection if it misleads consumers regarding the nature, quality, or characteristics of goods or services, under Section 9 of the Trade Marks Act, 1999.*

Example:

Using the word “Organic” in a brand name for products that are not organically certified.

Advisory:

Ensure that all brand claims are truthful and verifiable.

Avoid references to quality, certification, origin, or composition unless they are factually accurate and legally defensible.

Vishnu

Trademark Advisory

WhatsApp: 9866512479